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All tax, title and vehicle registration fees are additional. See dealer for complete details.

How We Price Our Vehicles

Real Market Pricing

Real Market Pricing at Performance Toyota

Upfront Pricing. Saves Time. Saves Money.

What Is Real Market Pricing?

Our Real Market Pricing provides customers with competitive pricing on all New, Pre-Owned and Certified vehicles, all of the time. Its technology meets common sense, designed to provide our customers with a simple and relaxed car buying experience.

Real Market Pricing is achieved by utilizing proprietary software that analyzes thousands of comparable vehicles in our market every day to ensure that all of our customers receive real-time Value Pricing on every vehicle at Performance Toyota. We don't play pricing games. We do not artificially inflate our vehicle prices in hope of winning a "negotiating" contest with our customers. Overall, you'll save time and money and achieve peace of mind. Performance Toyota is located at 4681 Penn ave. Reading, PA.

At Performance Toyota, you'll also find:

  • State of the art Collision Center specializing in Toyota and all pre-owned vehicle repairs.
    Click Here to view our Body Shop page.
  • Service Department with Drive In
  • New Facility with WiFi
  • Free Shuttle Service
  • Real Market Pricing with upfront pricing:
    no games, no hassle.
  • Award-Winning Sales Personnel with Outstanding Toyota, Toyota Certified and Pre-Owned product knowledge!
Please speak with our trade advisor for more information.